AI Insights · Timothy · July 2025
Top 5 Fashion Games on iOS in South Africa: Q2 2025
Explore the performance trends of the top 5 fashion games on iOS in South Africa during Q2 2025, including revenue, downloads, and active users.
In the second quarter of 2025, the top fashion games on iOS in South Africa demonstrated varied performance trends, reflecting the dynamic nature of the mobile gaming market.
Project Makeover from Magic Tavern, Inc. saw its weekly revenue fluctuate, peaking at around $3.9K at the end of May. Downloads showed a notable increase in April, reaching 770, while active users decreased from 15.5K to 9.6K over the quarter.
Covet Fashion: Dress Up Game by Crowdstar LLC experienced a steady weekly revenue, with a high of $782 in early June. Downloads remained relatively stable, with a slight rise to 163 by the end of June. Active users showed a gradual increase, ending the quarter at 442.
Pocket Styler: Fashion Stars from Nordcurrent UAB exhibited a varied revenue trend, peaking at $536 in mid-June. Downloads were highest at the end of June, reaching 170, while active users saw a modest rise, closing the quarter at 912.
Glow Fashion Idol by Crazy Labs had its highest weekly downloads in early May at 648, with revenue peaking at $353 in early April. Active users showed a declining trend, ending the quarter with 1.3K.
ASMR Makeup Fun: Makeover Game from Beauty Remembers Ltd. maintained consistent revenue, peaking at $233 at the end of June. Downloads varied, reaching 271 in the final week, while active users remained stable around 3.8K.
These insights, derived from Sensor Tower, highlight the shifting landscape of fashion games in South Africa. For more detailed analytics, visit Sensor Tower's platform.
